The Process
Digital Marketing Analysis & Strategy
In today’s environment people are engaging differently with brands on new types of digital media. We will help you create the ideal content and digital marketing platforms that will extend your reach, connect more customers, and build a following that trusts your brand. This all starts with a vision and roadmap to ensure we help deliver your message in alignment with your company’s values, but also in a format that will drive success.
Social Media Marketing
Online marketing is successful when a diverse mix of compelling content is combined with well-executed advertising. We will create, manage, and deliver top-performing social media and digital ad campaigns. With current marketing technology we can target your ideal demographic to an intimate level. This will grow your audience and followers, shape sales funnels, generate leads, compile email databases, and sell your products and services. We will also provide the analytic tools to measure this success and further optimize the approach.
Content Creation
Brands struggle to embark into the new landscape of various social media platforms. It can be difficult to grow a targeted following, engage those customers, and increase your impact on sales. Currently, the average brand engagement rate on Facebook is less than 1%. Our team knows how to be successful in these platforms by providing a fully integrated offering from content creation to social media management. We have invested in the latest technology within cameras, drones, and content creation software to enable the highest level of performance. With our experience in the most challenging conditions and applications we have refined our skill sets to handle any environment. Our team will help redefine the WHY to your brand that will drive a passionate and engaged customer base.
Influencer Engagement
Who is helping you voice your brand? In today’s world it is critical to grow your outreach through influencers in your industry that can help spread your message. Developing a program to leverage bloggers and other trusted influencers within your industry is key to success. We will help connect your company to the established influencers in your niche with information, events, promotions, and engaging materials to drive you as the leader in your industry.
Automated Email Marketing
Well-coordinated email campaigns are the central ingredient to well-nurtured prospects and excited customers. The most effective campaigns are multi-touch, seen across various social platforms and email. This is not a new offering and therefore the key is your ability to differentiate your email campaign against all of your competitors. Using specialized tools, we can help orchestrate targeted email campaigns and automatic action based on customer interaction.
Website Design
We help bring effective and stunning design and development capabilities to your website. Our teams of in-house web designers are skilled in creating websites that show your unique brand and personality. Your website has to be captivating and engaging for your audience, but also connect all of the different marketing platforms that you utilize.